Strategic communications uses message development with high levels of planning and research of audience behaviours and perceptions to fulfil the organization’s mission. The messages are created to target specific audiences and help position an organization’s communication goals with its structural goals.
Strategic communication can be delivered through a range of sources, including press releases, social media, radio and television advertisements, internal messages, interviews, white papers, and more.
With the right message, you can move opinion, blunt an argument, build support, or inspire action. Precision has extensive experience breaking down complex subjects into digestible messages that resonate with the right audiences. We start with data — diving deep to understand your target audience and what moves them or enriching the data you have with the insights you need to make it work for you.